Sunday, January 25, 2004

The Adobe Book of English Usage

"The Photoshop trademark must never be used as a common verb or as a noun. The Photoshop trademark should always be capitalized and should never be used in possessive form, or as a slang term. It should be used as an adjective to describe the product, and should never be used in abbreviated form."

1) Trademarks are not verbs.

CORRECT: The image was enhanced using Adobe® Photoshop® software.
INCORRECT: The image was photoshopped.

2) Trademarks are not nouns.
CORRECT: The image pokes fun at the Senator.
INCORRECT: The photoshop pokes fun at the Senator.

...

4) Trademarks must never be used as slang terms.
CORRECT: Those who use Adobe® Photoshop® software to manipulate images as a hobby see their work as an art form.
INCORRECT: A photoshopper sees his hobby as an art form.
INCORRECT: My hobby is photoshopping.

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