Thursday, August 25, 2005

When managers write headlines...

Check out this doozy from the CBC News website: "Canada's MDs, older, more of them, and coming home."

Confused? Don't worry it's all cleared up in the lede: "Canada's medical doctors are getting older. There are more of them. And more of them are returning to Canada than going abroad." Ahh... See how grammar helps strings of words make sense?

Alternative "fair and balanced" viewpoint: Well, if the goal of a headline is to make you read the article, then this one succeeded.

Canadian Broadcasting Corporation, journalistic, many locked-out, and it hurts.

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