I am a journalist!
Hey, sometimes I don't just make lazy, snarky comments about other people's news stories. No, sometimes I dig up the news myself. Or use Google, anyway.
Today, I had a story on the Guardian site about a mysterious Google ad I stumbled upon last week. When I Googled "Radiohead" on Thursday, I received a sponsored link that read:
Radiohead - New Album
New Album 'Rainbow' now available as Boxset inc. CD USB, Digital
Only problem was, it didn't lead to the site where you can buy Radiohead's independent release In Rainbows. No, instead, it led to the website EMI has set up to sell Radiohead's back catalogue. The website it set up a week after Radiohead signed to an independent label to distribute the physical album of In Rainbows. Ahem.
Says EMI, after I contacted them, "Parlophone were aware of the data source glitch and removed the link immediately." Understand what that means? No, me neither. And the folks at Google Ads neither.
Anyway, there's a screengrab of the ad - now removed, after my inquiries - and the full story at Guardian Unlimited Music.
I'm pleased to see the story picked up by or linked to Rolling Stone, Pitchfork, NME, Idolator, The Daily Swarm, BBC and my old friends at At Ease.